Examples of flatplans that show it's a valid way to begin the whole design process. Brainstorm ideas for your cover, contents and double page spread. Get them down on paper and then move on to PhotoShop.
If you've started on PhotoShop then that's fine too, just make sure you save jpegs of your initial mock up.
See also Know Your Onions pages 9-11 by Drew de Soto (we have a copy in H2). He explains the point of working out the initial idea on paper.
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