Mark Kermode's Rules



Mark Kermode believes it is impossible for a Blockbuster to lose money if they just follow some simple rules. Those rules are

1. A newsworthy budget
2. Spectacular visuals
3. NOT be a comedy
4. Include an 'A list' star

These rules can be seen to fit into the five categories of film production
Pre Production (all the stuff that happens BEFORE you begin filming)
Production (all the stuff that happens whilst filming)
Post Production (all the stuff you do after filming to put the film together)
Marketing (advertising your film)
Distribution (how the film is sent to cinemas, how long its on in cinema and how many screens is it on)






World War Z

Budget $190 million
Box Office $540 million

After Earth

Budget $130 million
Box Office $244 million

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